🚀 Senior Product Manager (mfd)

Hiring now — limited positions available!

Sonova International

💰 Earn $100.000 – $125.000 / year
  • 📍 Location: Hannover
  • 📅 Posted: Oct 20, 2025

Location :

Hannover Germany

Job Purpose

This role is responsible for managing the Soundbar category.

The job holder manages the different products throughout their lifecycle and holds end-to-end accountability for timely delivering products that meet the needs of our target audiences building winning go-to-market plans and leading the collaboration with the different functions (R&D Marketing Sales Supply Finance Purchasing Consumer Insights). Essentially the PM is like the General Manager of his / her business looking at the full picture and creating 360 plans (Technical Commercial Marketing) to deliver sustainable growth.

Primary Job Responsibilities

  • Develop in-depth understanding of end-user needs use cases and market dynamics
  • Articulate clearly the target customers were designing for the value proposition and our right to win with them
  • Drive necessary regional or global consumer research to build product definition and strategy alignment with Product Marketing
  • Manage product / portfolio (lifecycle) and roadmap management incl. turnover planning portfolio efficiency analysis and identification of tactical activities (product refresh / minor tweaks create a concept for commercial initiatives to be executed during the big promo events)
  • Define the total product experience to deliver the best value proposition including product design packaging experience pre / post purchase activation
  • Collaborate with R&D and Design to find the best compromise between the customers product experience time to market product cost and resource needs
  • Create the product story that will feed the Marketing strategy
  • Manage the commercial part of the different projects (market landscape analysis to identify the opportunities define price / promo strategy align volume forecast with regional teams)
  • Monthly forecasting and demand planning in partnership with the Supply team
  • Assess acoustic product performance during development as well as competitor products
  • Highest level of customer support (share knowledge with the customer support team to maximize their ability to answer most questions and help answer remaining expert questions)
  • Support the sales organization with product training & advice at exhibitions and product events

Additional Job Responsibilities

  • Track online reviews to check quality of current products in market
  • Identify and work with strategy external partners (technologies manufacturers suppliers) in a dynamic market environment
  • Stay in touch with relevant key opinion leaders industry insiders and influencers
  • Constantly monitor the competitive offer and analyze their performance
  • Manage external relationships with :
    • Suppliers to co-design new products
    • Suppliers who manufacture current products
    • Industrial Design agencies to develop product look & feel
    • Sound virtualization software provider
    • Streaming platforms to secure compatibility with our products
  • Manage internal relationships with :
    • R&D
    • Marketing
    • Supply Chain
    • Global & Regional Sales
    • Consumer Insights

Your profile :

  • Bachelors or Masters degree in Engineering Acoustic Engineering or related field
  • Strong technical analytical project management and stakeholder communication skills.
  • Excellent communicator
  • Strong team player balancing various stakeholders
  • Fluent in English German is a plus
  • Willingness to travel for projects (approx. 10% of the time)
  • End-consumer focus
  • Good understanding of how the Trade works (i.e. distributors retailers) to build winning propositions for them
  • International & cultural experience and / or sensitivity

10 years of experience in Product Management / Development preferably in Consumer Electronics.

Experience and in-depth understanding & passion for Consumer Electronics / soundbars / headphone end-user market & trends

Required Experience :

Senior IC

Key Skills

Time Management,Data Analytics,Analytical,Agile,Requirement Gathering,Strategic thinking,Visio,Communication,Problem Solving,Market Research,UML,Cross Functional Teams

Employment Type :

Full Time

Experience :

years

Vacancy :

1

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