🚀 Freelance Digital Marketing Specialist

this world to book is a next-generation online travel agency focused on sustainable and regenerative tourism .

We connect travelers with more than 17,000 certified sustainable hotels in over 120 countries , combining comfort, local culture, and positive impact.

We’re now in the exciting early stage of growth and looking for a Digital Marketing Specialist (SEO & SEM) to help us build visibility, grow traffic, and create engaging content using both creative thinking and AI-powered tools.

• Develop and execute a complete SEO strategy (on-page, off-page, and technical).
• Conduct keyword research and plan content for website and blog (WordPress + Rank Math).
• Optimize landing pages and blog posts to improve ranking and conversions.
• Manage Google Ads and Meta Ads campaigns with performance tracking.
• Create and publish digital content using AI tools (ChatGPT, Midjourney, Canva, FeedHive, Ocoya, etc.).
• Track analytics and prepare performance reports (Google Analytics, Search Console, Tag Manager).
• Collaborate remotely with the founder and creative team to align campaigns with brand goals.

• Based in Nigeria , fluent in English (written and spoken).
• Strong hands-on experience in SEO, SEM, and digital content creation .
• Proficient with Google Ads, Analytics, Search Console, and Rank Math or Yoast .
• Experience using AI tools to accelerate creative and analytical processes.
• Excellent writing, analytical, and problem-solving skills.
• Self-motivated, detail-oriented, and able to work independently.
• Experience in tourism, travel, or hospitality is a plus.

• Be part of a purpose-driven travel start-up with global impact.
• Remote, flexible work with opportunities to grow.
• Collaborate directly with the founder and contribute to building a brand from the ground up.
• Freedom to innovate with AI tools and new marketing techniques.