🚀 Directeur(rice) Marketing F/H

Join to apply for the Directeur(rice) Marketing F/H role at iObeya .

iObeya is a 20‑year startup‑like company with 150 passionate people distributed across France and internationally.

About iObeya

iObeya's Digital Visual Management solutions have already attracted more than 500 major companies in over 30 countries, helping leaders, managers and operators digitalize Lean and Agile standards and routines to achieve operational performance excellence.

Job Title

Directeur(rice) Marketing H/F

Responsibilities

• Collaborate with CEO and leadership team to co‑construct the global marketing strategy and support company growth goals.
• Define and execute the lead‑generation acquisition strategy, including partner acquisition and customer extension.
• Design, deploy, supervise and optimize multichannel, ABM campaigns (SEO, SEA, social media, content, events, webinars).
• Build and maintain data‑driven marketing processes and dashboards (KPIs, ROI, CAC, lead attribution).
• Manage marketing budget, external agencies and automation tools.
• Oversee website evolution and ensure an effective customer journey.
• Coordinate international operations (Europe, USA) and oversee a 6‑person marketing team, including a creative studio.
• Ensure alignment with Sales, Partnerships and Product teams.

Qualifications

• Minimum 10 years of B2B SaaS marketing experience, including at least 5 years in growth marketing and lead generation.
• Proven experience managing multichannel ABM go‑to‑market for B2B SaaS.
• Strong written communication skills in French and English.
• Knowledge of the US market.
• Proven leadership ability – able to motivate and develop a team.
• Strategic, analytical, rigorous and results‑oriented; capable of translating vision into execution.
• Bonus: familiarity with Lean, operational excellence and 4.0 manufacturing domains.

Benefits

• Unlimited performance‑based commissions.
• Equity sharing – company shares.
• Fully funded mutual health insurance.
• Two days of remote work per week.
• Snack, beverage and fruit stocked at the office.
• Social events, after‑works, summer and year‑end celebrations.
• A company culture focused on humanity, collaboration and transparency.

Recruitment Process

• Initial video call with HR – 45 minutes.
• In‑person interview with CEO – 60 minutes.
• Practical case exercise to showcase your fit for the role.

iObeya is an equal‑opportunity employer committed to a supportive and transparent workplace. We value diversity and encourage applications from individuals with disabilities within the framework of discrimination and harassment prevention.