🚀 Director of Ecommerce, DTC

Director of E-commerce, Direct to Consumer

We’re seeking an experienced Director of E-commerce (D2C) to lead our direct-to-consumer business and drive growth across brand-owned websites. This role combines strategy with execution, focusing on conversion optimization, digital marketing, and enhancing the online customer experience.

What You’ll Do

• Own and grow D2C e-commerce sales across company websites.
• Lead conversion rate optimization (CRO) initiatives and deliver measurable results.
• Manage the promotional calendar and online campaigns.
• Collaborate with marketing, creative, IT, and agency partners.
• Analyze competition, set pricing strategies, and improve profitability.
• Oversee ERP/CRM automations to streamline operations.

What We’re Looking For

• 3+ years of leadership in D2C e-commerce.
• 8+ years of D2C ecommerce experience.
• Proven expertise in CRO and driving online revenue growth.
• Strong analytical skills with Excel proficiency.
• Experience managing teams, agencies, and cross-functional projects.
• Familiarity with ERP/CRM systems and automation.

What We Offer

• Paid vacation, holidays, and life insurance

Seniority level

• Director

Employment type

• Full-time

Job function

• Marketing

Industries

• Internet Marketplace Platforms