🚀 Manager, Social Media

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Job Details

• Job Title: Manager, Social Media
• Department: Content & Creative
• Reports To: Director, Content & Creative
• Location: Chicago / United Center (In-Office)
• Hours: 9:00 am – 5:00 pm, Monday‑Friday. Occasional evenings, weekends and holidays may be required.
• Status: Full‑Time, Exempt
• Direct Reports: 2
• Compensation: $70,000 to $85,000 annually, commensurate with experience and qualifications.

The Chicago Blackhawks is an equal opportunity employer that values diversity at all levels. All individuals, regardless of personal characteristics, are encouraged to apply. All qualified applications will receive consideration for employment without regard to gender, race, religion or religious creed, color, gender identity, gender expression, national origin, ancestry, physical or mental disability, medical condition, marital status, registered domestic partner status, age, sexual orientation, military or veteran status, or any other basis protected by federal, state, local law, ordinance, or regulation. We are committed to providing reasonable accommodation for individuals with disabilities.

Ideal Candidate

The ideal candidate shows a demonstrable passion, curiosity and experience in ideating, strategizing and creating engaging content on social platforms. This role requires a solid understanding of what works in the social industry and an unsatiable desire to test, learn and iterate on strategy.

Top Shelf

The Chicago Blackhawks are seeking a mid‑level social strategist who is an out‑of‑the‑box thinker and can proficiently leverage data for creativity. This role will oversee the day‑to‑day execution of content across all social channels, while driving strategies that prioritize brand growth and fan engagement.

How You’ll Contribute

Planning and Execution

• Conceptualize and strategize organic content ideas beyond standard game‑day coverage, prioritizing an always‑on content approach to channel management.
• Lead practice and game coverage plans on our social channels.
• Develop and implement comprehensive social strategies tailored to each digital platform, ensuring alignment with overall brand objectives and audience preferences.
• "Content DJ": turn any piece of content into a volume of assorted social posts (video clips, GIFs, graphics, photos, stories, threads, etc.).
• Use DSLR photography to produce, edit and post content.
• Closely monitor players’ social media accounts and collaborate with players to create unique, engaging content.

Performance and Measurement

• Manage channel reporting beyond basic post tracking – analyze and draw hypotheses and recommendations to inform future content strategies.
• Manage social listening tools to deepen understanding of audience and inform future content strategies.

Leadership

• Foster a collaborative and innovative work environment for a team of Social Coordinators, encouraging creativity and continuous learning as platforms change and new technologies emerge.
• Collaborate with Creative & Content team to produce relevant and engaging content across all mediums, from photography and graphics to short‑form, vertical video.
• Collaborate with Hockey Communications & Brand to ensure content is in alignment with brand and player guidelines.

Qualifications & Requirements

• 5–7 years of relevant experience in marketing project management; sports experience a plus.
• 2+ years leading and developing a team, with experience driving positive cultural change in growth situations.
• Ability to travel up to 25%.
• Strong prioritization, multi‑project management, and deadline‑oriented skills.
• Positive attitude, strong work ethic, and a team‑first mentality with an eagerness to learn.
• Highly organized and detail oriented, focused on quality and consistency.
• Demonstrated aptitude for driving results.
• Must be able to work non‑traditional hours, including nights, weekends and holidays.
• Demonstrates our organizational values of integrity, curiosity, empathy, collaboration, and originality.

What It’s Like Working Here

The Chicago Blackhawks experience isn’t just on the ice. Our office, located in the United Center, promotes a fun, engaging, fast‑paced and collaborative atmosphere where we can celebrate both hockey and each other. We commit to curating an environment where all individuals feel empowered to bring their best selves to work each day.

Perks and Benefits

Competitive total rewards package, full benefits (medical, dental, vision, 401(k) matching, paid life insurance), employee assistance program (EAP), comprehensive PTO package, social events, volunteer opportunities, and learning and development. Additional perks include employer‑paid breakfast, lunch, parking, an on‑site gym, and training classes. Employee ticket program and more.

The Team

The Chicago Blackhawks started their journey as one of the NHL’s “Original Six” professional ice hockey teams in 1926. They are a six‑time Stanley Cup champion and continue to pursue the mission to reimagine the potential of hockey through memorable, inclusive experiences. The organization upholds values of integrity, curiosity, empathy, collaboration, and originality, and engages in partnership with the Sac and Fox Nation of Oklahoma.

Seniority Level

Mid‑Senior Level

Employment Type

Full‑time

Job Function

Strategy/Planning and Information Technology

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